The Madcap Society
Writers. Storytellers. Madcaps.

Connecting Through our Stories
We humans love a good story, don’t we?
Who among us doesn’t perk up when we sense we are about to hear a good story. Stories have the power to transform one’s familiar world into something magical. Stories have the power to introduce ideas that were, just mere moments before, unimagined.
But the real power of a story is its ability to connect us with one another. We are connected by our collective stories and storytellers are the great connectors of the human race.
A good storyteller lights innate sparks of recognition and understanding inside us. Stories help us recognize our own experiences in the stories of others. Through our shared stories, strangers recognize themselves in another.
​
Whether you are a business that is struggling to tell your story in order to better connect with your customers or someone who longs to put your personal story into words, The Madcap Society can help you find just the right words.
​
Let's tell your story.
Your Company, Your Story
Connecting with your customers leads to rewarding, long-term relationships. In order to establish a mutually beneficial connection, your customers need to have a clear vision about who you are and how you can best serve them. Grab their attention with your compelling story and build your brand while you build a following. If you need a little help defining, or even telling your story, it would be a thrill to help you.​​
Perhaps you just need a second pair of eyes to refine existing content, or complete content creation from start-to-finish? I can do that, too! There are several ways to convey your unique story to your customers. Here are just a few:

Website Copy
Clean, professional website content that shows your company at its best.

Newsletters/Emails
Compelling emails/newsletters that delivers your message in a professional but personal tone.

Social Media
Engaging content that represents your company's story and brand across all platforms.

Articles/Blog Posts
Well-written articles and blog posts increase traffic to your site and lend invaluable credibility.

Press Releases
Catch an editor's interest and connect with your community with expertly written releases.

Restaurant Menus
You worked for months-even years- to perfect your recipes. The menu should be perfect, too.
"Come on, you madcap..."
The Two Gentleman of Verona, Shakespeare
